The words we use during a sales discussion can make or break the sale but how aware are you of exactly what words you are using? Over the last week I’ve noticed numerous times when people have fallen into the exact trap I’m about to explain. Now they weren’t having a sales dialogue with me […]
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I had to take my eldest daughter for an educational psychology assessment a few weeks ago. She’s 18 years old, already has a diagnosis of dyslexia and has everything in place to support her through her A levels but needed to have a new assessment done so she can apply for support at university. At […]
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You’re working hard, doing the right stuff but yet all your time is taken up responding to enquiries and working with clients so you don’t have enough time to push your business in the direction you want to go. Sound familiar? Now if all those enquiries are from ideal prospects then that’s a great problem […]
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Growing your business is like running a never ending marathon; there is always more road to run along no matter how far you’ve come. And just like a marathon you are energised at the beginning and get tired, even totally exhausted on route. Just like running a never ending marathon your desire to […]
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When you run your own business it’s extremely easy to overlook certain things that we may not be doing as well as we need to. Do you think you do that? Ever turned a blind eye to something because “it’s working well enough and I don’t have the time to change it anyway”? What things […]
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What do you reckon your biggest profit leak is? What do I mean by “profit leak”? I mean the “things” that cause you to loose profit. If your business is just you then you probably think you don’t really have any profit leaks. There may be the odd bit of subscription software you could […]
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Making a buying decision can be complex. We subconsciously know this as buyers ourselves but we tend to overlook it as suppliers. We think about our price point and our features. Hopefully we also think about the value our product/service delivers. But how often do you think about whether you come across as a credible […]
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When it comes to your marketing have you placed all your eggs in one basket? Most people do and this is why most people aren’t getting the level of enquiries they want. Your Marketing Basket So what exactly do I mean? I mean do you pretty much market your business in 1 way, or […]
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Being a busy fool sucks. Do you think you are a busy fool? Are you working flat out delivering to your clients but still not making the money you deserve then you are a busy fool. Sorry! But, it’s easy to change (you are going to think I’m being a bit flippant but stick with […]
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It’s very common for businesses to miss their revenue/profit targets. Are you where you should be for the year given the month we are currently in? Look, don’t beat yourself up about it, BUT do take some decisive action to ensure you get better results for the rest of the year. What to do about […]
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